Mumbai: HPCL and IDFC FIRST Bank have partnered to launch a co-branded fuel credit card on the RuPay platform. It is available in two variants – FIRST Power and FIRST Power+ and is designed not only to give consumers more savings on their mobility and utility spends, but also offers a host of powerful privileges to address their lifestyle needs.

Madhivanan Balakrishnan, COO, IDFC FIRST Bank, said: “The launch of this co-branded Credit Card demonstrates our commitment to bring convenience and value to our customers. This card represents HPCL’s expertise and the Bank’s philosophy of customer first, and we are confident that it will become a trusted and valuable asset for our customers.”

HPCL Executive Director - Retail, Sandeep Maheshwari, said: “At HPCL, we understand the importance of providing our customers with convenient and seamless experiences. That is why we are proud to announce our partnership with IDFC FIRST Bank to launch our co-branded credit card. This card is the result of a shared vision to bring innovative and valuable financial solutions to our customers.”

Praveena Rai, COO, NPCI said: “At RuPay, we are always at the forefront of delivering cutting-edge payment solutions that make life easier for our customers. Today, we are proud to be a part of the launch of a co-branded credit card between HPCL and IDFC FIRST Bank."

"This partnership brings together three of the most trusted names in their respective industries to provide customers with a seamless and convenient payment experience. RuPay is proud to be the backbone of this innovative solution.” /BI/