New Delhi: The officials of Public Relations Council of India and Public Realtios Society Delhi  (PRCI & PRSD) met Atul Sobti, Director General of Standing Conference of Public Sector Enterprises (Scope) and discussed various issues concerning the role of media in the changing dynamics of Artificial Intelligence (AI). The meeting which took place on Thursday at SCOPE provided an invaluable platform for engaging discussions centred around the pivotal role of public sector in driving sustainable growth and innovative solutions. for contemporary challenges.

Over the course of the meeting Director General of SCOPE shared insightful views and his vision for the future of Public Sector. His proactive approach towards embracing change was truly inspiring.

The officials also discussed various issues concerning the role of media in the changing dynamics of AI apart from ensuing 17th Global Communication Conclave  to  be held on September 21 and 22, 2023 at New Delhi, where more than 200 Communication executives from across India are likely to participate .The Conclave is focused on Building Trust in the Digital Age. PR Society Delhi is associated with this important event for Corporate Communication professionals.
 
Sobti complimented the theme of the conclave and appreciated the cause of PR in building an organization in a sustainable manner. He asked PR professionals to focus on what someone did right, not wrong.
 
The DG expressed happiness that this important event dedicated to the Corporate  Communications, PR and Media Professionals is organised for the first time at a large scale to share knowledge and experiences of the evolving changes in technology in the media and allied sector.
 
CGM (CC), NTPC, Harjeet Singh; PRCI  Sr National Vice-president K. Ravindran; PRSD General Secretary GS Bawa and Veteran PRSD  members  JP Sharma,  Vipin Kharbanda Vice President of Divya Himachal Media Group, were present during the discussions. /BI/